Going Places

A Trip to The End

Montauk, once a sleepy fishing village known as ‘The End’ at the easternmost tip of Long Island, is now a sought-after destination where surfers rub shoulders with glitterati. Transformed over the last decade, Montauk boasts a collection of chic boutique hotels and eateries amongst traditional establishments that have changed little over the years. More laid back than the neighboring Hamptons, the Atlantic beaches are perfect for surfing, fishing boats leave daily from Gosman’s Dock, there are beautiful state parks for hiking, and horseback riding on the beach. Bustling with crowds at the weekend, visit during the week or in September if you prefer a more low-key stay.

Montauk Mainstay

725B Montauk Highway

Montauk Mainstay celebrate local businesses (and some now defunct, think Cyril’s), on T-shirts, glasses and mugs. The T-shirts are available in a variety of styles, garment-washed and ready for the beach, or as a keepsake of your trip to Montauk. As well as the brand’s offering there is a great mix of summer attire and beach accessories, and features a summer vintage pop-up courtesy of Mate Gallery.

Deep Blue Vintage

88 Firestone Road

Cristina Horan converted a garage at The Montauket to house her vintage and antique clothing line, Deep Blue Vintage.    Unearthing some vintage signs and props in the conversion process that she used to decorate the shop, she has added an authentic vibe to her project. Cristina has curated a unique collection of apparel and accessories, with a focus on handmade pieces and hand-worked details, such as lace, embroidered denim, and crochet.


732 Main Street

Greenlines classic boardshorts are made from recycled and organic fabrics. Surfers and activists, Jerry and Sam Delaney, inspired by their love of the ocean created this family-run business in 2009, donating a portion of their profits to organizations that protect the environment and waterways for future generations. Pick up your eco-friendly boardshorts for all the family before you head to Ditch Plains beach.

More Shops

Great vintage surf posters and ephemera are displayed at Boo-Hooray‘s summer pop-up on Montauk Highway, a short walk from Greenlines and Montauk Mainstay; a few doors down is Air + Speed Surf  Shop. Several boutique hotels have shops worth checking out, Surf Bazaar at The Surf Lodge; NIBI-MTK at Sole East and Atlantic Terrace; and The Shop at The Montauk Beach House. Melet Mercantile’s Montauk Outpost is always worth a visit for summer, beachy vintage finds, and their annual 4th July weekend yard sale is not to be missed.

Eat & Stay

There are lots of great stay and eat options in Montauk, these are some of our favorites. Ruschmeyer’s hotel, restaurant, and bar is about a mile out of town; close by is the very popular, reservations required The Surf Lodge. The best sunsets can be viewed from The Montauket bar and grill, which also has a several rooms, and Navy Beach while dining on the sand.  Gosman’s Dock is home to several excellent fish restaurants and a fish market, the daily catch fresh off the boats. Adjacent to Gosman’s Dock is Clam & Chowder House, located in historic watering hole Salivar’s; a short distance away along West Lake Drive are The Hideaway for Mexican fare with harbor views, and The Crow’s Nest hotel, cottages and restaurant. Solé East Resort is housed in a classic Carl Fisher Tudor building (during the 1920’s Carl Fisher attempted to transform Montauk into the ‘Miami Beach of the North’, and there are several examples of this architectural style dating from this era, such as Montauk Manor). Montauk village is home to the famous Montauk Brewing Company‘s tasting room, and a short stroll away are Tacombi’s La Brisa for Mexican with a seafood twist and Herb’s Market for fried chicken. If you want to stay along the ocean front there are The Montauk Beach Hotel, best suited for adults, and the family-friendly Atantic Terrace. The Ditch Witch food truck is the go-to place for beach snacks. Further out of town on the Old Montauk Highway, sits Gurney’s overlooking the Atlantic Ocean. Gurney’s underwent a massive renovation a few years ago, and has a seawater spa, beach club, and Scarpetta Beach restaurant. I’m looking forward to treating myself!